Mandate
CRS Company is a non-profit Social Marketing Organization operating in the Health and Family Planning sector of Nepal. Its prime mandate is to increase awareness and use of health and Family Planning (FP) products among the people of Nepal by using modern marketing tools and techniques. CRS further views this mandate to be more than just family planning as it relates to meeting overall public health challenges in Nepal, and the impact the company can have to the population. A key part of this broader mandate is CRS’ role in building upon its core family planning mandate to expand into Maternal Child Health (MCH) and Healthy Children related programs such as supporting education of adolescents about nutrition, hygiene, and HIV/AIDS.
CRS also sees a second mandate to fight the spread of HIV/AIDS in Nepal as well as other Sexually Transmitted Infections (STI's). CRS will supplement larger HIV/AIDS initiatives in partnership with other INGO and NGO organizations whose primary work is related to this issue. CRS utilizes its extensive network of both non-traditional and traditional outlets not only to provide its condom products, but to take steps to educate the population as to how they can protect themselves from STI’s through community-level interventions.